Our Legal and Privacy Approach: In Plain English

Swanmakers is not a single company, corporation, or shared legal entity. We are an informal collective of independent, senior brand and communications practitioners based in Italy.

To keep our operations lean and flexible:

• We share this website, our email domain, and our marketing presence.
• We do not have a collective tax ID, a single VAT number, or a shared treasury.
• Every member operates under their own individual Italian flat-rate tax regime (regime forfettario).
• When you engage us, your contract is directly with the specific individual member managing your mandate. Your invoices will come from that member's personal business.

We believe in data minimisation. We only collect the information we absolutely need to do business with you.

• The booking form: If you request a meeting, we ask for your name, email, and company name. We use this strictly to schedule the conversation and follow up with you. If we do not end up working together, this data is deleted within 24 months.
• No invasive tracking: This website does not use tracking pixels (like Meta or Google), does not serve targeted ads, and does not track your behavior across the internet.
• Privacy-first analytics: We use Plausible Analytics to see how many people visit our site. This tool collects entirely anonymous, aggregated data. It does not use cookies and cannot identify you personally.
• No data sharing: We never sell, rent, or trade your personal information. Your data is only shared among the members of the collective to handle your enquiry.

This website is operated jointly by the independent professionals listed below.

Legal structure

Swanmakers is the common brand name of an informal collective of independent professionals. Swanmakers is not a company, a partnership, or a professional association. It has no separate legal personality, no shared treasury, and no collective tax identification number.

Each member of the collective operates as an independent practitioner under the Italian flat-rate tax regime (regime forfettario, regulated by Law 190/2014, Article 1, paragraphs 54–89, as amended). Every member holds an individual VAT number (partita IVA), issues invoices independently, and remains solely responsible for their own professional, tax, and contributory obligations.

Client mandates are contracted directly with individual members of the collective, not with Swanmakers. Invoices are issued by the specific member managing the mandate under their personal partita IVA.

Members of the collective

The collective comprises the following independent professionals:

• Giulia Piu, Brand Consultant — Partita IVA: IT03903600926 — Registered office: Viale Marconi 218, Cagliari, Italy 09131
• Christopher Verbick, Communications Consultant — Partita IVA: IT03857530921 — Registered office: Viale Marconi 218, Cagliari, Italy 09131

Additional members may be added to this list from time to time.

Contact information

• Email: hello@swanmakers.com

Website hosting

This website is hosted by Hostinger, located at 61 Lordou Vironos str., 6023 Larnaca, Cyprus.

Applicable law and jurisdiction

This legal notice is governed by Italian law. Any dispute arising from the use of this website falls under the exclusive jurisdiction of the Court of Cagliari.

Questo sito web è gestito congiuntamente dai professionisti indipendenti indicati di seguito.

Struttura legale

Swanmakers è il nome commerciale comune di un collettivo informale di professionisti indipendenti. Swanmakers non costituisce una società, un'associazione professionale o uno studio associato. Non ha personalità giuridica autonoma, non ha una tesoreria comune e non possiede un codice fiscale o una partita IVA di collettivo.

Ogni membro del collettivo opera come professionista autonomo in regime forfettario (Legge 190/2014, art. 1, commi 54–89, e successive modifiche). Ciascun membro è titolare della propria partita IVA, emette fatture individualmente ed è l'unico responsabile dei propri obblighi fiscali, previdenziali e professionali.

I contratti con i clienti sono stipulati direttamente con i singoli professionisti del collettivo, non con Swanmakers. Le fatture sono emesse dal singolo professionista incaricato sotto la propria partita IVA personale.

Membri del collettivo

• Giulia Piu, Consulente di Brand — Partita IVA: IT03903600926 — Sede legale: Viale Marconi 218, Cagliari, Italy 09131
• Christopher Verbick, Consulente di Comunicazione — Partita IVA: IT03857530921 — Sede legale: Viale Marconi 218, Cagliari, Italy 09131

Contatti

• Email: hello@swanmakers.com

Who we are

The independent professionals operating under the common brand Swanmakers act as joint data controllers under Article 26 of the General Data Protection Regulation (Regulation EU 2016/679, "GDPR").

The joint controllers are:

• Giulia Piu, Viale Marconi 218, Cagliari, Italy 09131, Partita IVA IT03903600926
• Christopher Verbick, Viale Marconi 218, Cagliari, Italy 09131, Partita IVA IT03857530921

The members have entered into a joint controllership agreement to coordinate data processing through this website. You can contact the joint controllers for any privacy matters at privacy@swanmakers.com.

What data we collect

We collect personal data through three sources on this website:

• Booking form data: We collect your name, email address, and company name when you request a meeting.
• Email correspondence: We collect your email address and any information you choose to include when you send messages to hello@swanmakers.com or individual member addresses.
• Technical data: We collect technical server logs necessary to operate the website. We do not track your personal identity through cookies.

How we use the data

We process your personal data for the following purposes and under the following lawful bases:

• To schedule and conduct introductory meetings: We use booking form data to manage your meeting request. The lawful basis is Article 6(1)(b) GDPR: processing is necessary to take steps at your request prior to entering into a contract.
• To handle business correspondence: We process emails to answer queries and manage client relationships. The lawful basis is Article 6(1)(b) GDPR or Article 6(1)(f) GDPR, representing our legitimate interest in responding to commercial enquiries and managing our professional activities.
• To measure website performance: We use Plausible Analytics to monitor traffic. This tool processes aggregated and anonymised data only. It does not track individuals. The lawful basis is Article 6(1)(f) GDPR, representing our legitimate interest in understanding website performance with zero impact on user privacy.

How long we keep the data

We do not store personal data longer than necessary for the purposes described:

• Booking form and general enquiries: If our initial meetings do not lead to a business relationship, we delete your communication and contact details within 24 months of your last interaction.
• Client business records: If we enter into a business relationship, we retain relevant correspondence and contract documentation. We hold financial records and invoicing-related correspondence for 10 years to comply with Italian fiscal law. We retain general business correspondence for 5 years.
• Technical logs: Server logs are automatically deleted within 30 days.

Who we share the data with

Your data is shared internally among the members of the collective to manage your requests.

We use external service providers to operate the website and infrastructure. These providers process data strictly on our behalf as data processors under Article 28 GDPR:

• Website hosting: Hostinger, located in the EEA.
• Email infrastructure: Google Workspace, processing data under strict data protection terms.
• Analytics: Plausible Analytics, which processes data completely anonymously within the EEA.

We do not sell, rent, or share your personal data with third parties for marketing purposes.

International transfers

We process your personal data within the European Economic Area (EEA). If you contact us from outside the EEA, such as the United Kingdom, we will transmit our replies to you directly. We do not routinely transfer or outsource website data processing to non-EEA jurisdictions.

Data subject rights

Under Articles 15–22 GDPR, you have the following legal rights regarding your personal data:

• The right of access to find out what data we hold about you.
• The right to rectification to correct inaccurate data.
• The right to erasure ("right to be forgotten") to request deletion of your data.
• The right to restriction of processing to limit how we use your data.
• The right to data portability to receive your data in a structured format.
• The right to object to processing based on our legitimate interests.
• The right not to be subject to automated decision-making.

To exercise any of these rights, email us at privacy@swanmakers.com. We will respond to your request within 30 days.

Right to complain to a supervisory authority

If you believe we are processing your data unlawfully, you have the right to lodge a complaint with a supervisory authority.

In Italy, the competent authority is the Garante per la protezione dei dati personali:

• Postal address: Piazza Venezia 11, 00187 Roma
• Website: garanteprivacy.it

You may also lodge a complaint with the supervisory authority of your habitual residence or workplace.

Changes to this policy

We may update this privacy policy to reflect changes to our practices or legal obligations. The date of the last update is noted at the bottom of this page.

What cookies are

Cookies are small text files that websites save on your computer or mobile device when you visit them. They allow the website to remember your actions or verify security during a single session or over repeated visits.

What cookies this website uses

This website maintains a minimal cookie footprint to protect your privacy.

• Essential cookies: We use strictly necessary technical cookies to operate the website. This includes session identifiers to securely transmit the booking form and protect against Cross-Site Request Forgery (CSRF). These cookies do not store identifying information. They expire automatically when you close your browser session. Under European and Italian privacy law, these essential cookies do not require your prior consent.
• Analytics: We use Plausible Analytics to measure website traffic. Plausible Analytics does not use cookies. It does not track digital fingerprints or store any personal data. It generates aggregated, anonymous statistics to help us assess site performance without monitoring individual users.
• Third-party tracking: We do not use advertising cookies, social media plugins, or third-party tracking pixels.

How to manage cookies

You can block or delete cookies through your web browser settings. Restricting essential cookies may affect the functionality of our booking form. For detailed instructions on how to manage cookies across different web browsers, visit aboutcookies.org.

About your data

We collect your name, email address, and company name solely to schedule, prepare for, and follow up on your requested introductory meeting.

• Lawful basis: We process this data at your request to take steps prior to entering into a professional contract under Article 6(1)(b) GDPR.
• Retention: If our conversation does not result in a professional engagement, we delete your details from our systems within 24 months. If we work together, standard statutory retention periods for business records will apply.
• Sharing: Your information is accessible only to the independent professionals who form the Swanmakers collective. We do not share it with third parties for marketing purposes.

For full details on our joint controllership structure, your data rights, and how to exercise them, please read our full Privacy Policy above.